Data Valuation – Valuing the World’s Greatest Asset
Data Valuation – Valuing the World’s Greatest Asset


Intangible assets make up over 80% of the total value of the S&P500. Of these constituent companies, intangible assets are seen as near impossible to accurately value. If they are not valued, intangibles are not managed in the same way as tangible assets. This results in a large proportion of a company’s assets being overlooked, leading to poor management.

Most organisations recognise that data is useful, but they fail to appropriately measure and manage data across its lifecycle. This often stems from obscurity regarding the quantity, condition, storage and usage of data. Through understanding the true value of data to an organisation and its stakeholders, companies are better equipped to create meaningful outcomes for their employees, suppliers, leaders, shareholders and society as a whole. These companies can then be proactive in planning how data will change and shape their operations, as well as removing blockages in the data eco-system to create a vibrant future with data science.

This talk exposes the fundamental rationale and methodology behind data valuation. Professor Andy Neely and Anmut have been working alongside Highways England on a groundbreaking new methodology for valuing their data assets. With this comes the ability to inventory, manage and make informed investment decisions. Data valuation has been spoken about for over 20 years, however now with the help of machine learning and predictive analytics, a valuation method has been cemented that is both rigorous and robust.

At this talk, the importance of valuation will be discussed, along with how machine learning and data science made the impossible, possible.


Professor Andy Neely is Pro-Vice-Chancellor for Enterprise and Business Relations at the University of Cambridge and Chief Strategy Officer at Anmut. He is a Fellow of Sidney Sussex College, Director of the Centre for Digital Built Britain and Founding Director of the Cambridge Service Alliance. He is widely recognised for his work on the servitization of manufacturing, as well as his work on performance measurement and management. Andy co-founded Anmut alongside Herman Heyns in 2018 to aid companies value information assets to improve decision making in businesses. Previously he has held appointments at Cranfield University, London Business School, Cambridge University, where he was a Fellow of Churchill College, Nottingham University, where he completed his PhD and British Aerospace.

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